Search Engine Optimization

Search Engine Optimization

The term SEO (Search Engine Optimization) refers to all those procedures - improvments that need to be made in the structure and content of your website to be as friendly as possible to search engines in order to improve your website search engine ranking and increase the traffic to your website through organic results, results that Internet users search on search engines (google, yahoo, bing) with keywords (keywords) related to your business, your products or services!

Why is your website optimization of importance for your business?

What reason is there to build a website if the internet users cannot find you? Research has shown that 90 percent of all sales through the internet come from the results of search engines. Consumers are increasingly turning to search engines like Google, Yahoo and Bing Search to do their shopping and their research. Google conducts 293 million searches per day.

Recent studies have shown that consumers are about 12 times more likely to buy products and services, after you find your website through organic search engine results than other advertising methods.

Why? Because when performing a search for your business, using the keywords used in your website, they are ready to buy.

Search engine optimization will help place your business in front of the eyes of the consumers when they are ready to buy the products and use the services you offer. Your competitors are certainly already using SEO to improve the display position of their products in the search engine results ... Will you stay behind?